Those who hold the Laureate certification are recognized as outstanding members of the insights community, with distinguished careers marked by meaningful contributions that have advanced the profession. This is a lifetime recognition of distinction in the field. Laureates are nominated by their peers, chosen by IA’s IPC committee, and approved by the IA board. Certified Laureates agree to lead by example in the areas of ethics and integrity, serve as mentors to less experienced colleagues and students, and fulfill the role of ambassador for the industry and the Insights Association. Laureates are listed here as a resource to IA members seeking support and guidance.