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Jeffrey Henning

Jeffrey Henning

Chief Research Officer of Researchscape

Jeffrey is the Chief Research Officer of Researchscape International, an agile market research consultancy delivering high-quality custom and omnibus surveys, automated reporting tools as well as other research-related services, to marketers and agencies. He is a member of the Insights Association and the American Association of Public Opinion Researchers. In 2012, he was the inaugural winner of the MRA’s Impact award, which “recognizes an industry professional, team or organization that has demonstrated tremendous vision, leadership, and innovation, within the past year, that has led to advances in the marketing research profession.” Before founding Researchscape in 2012, Jeffrey co-founded Perseus Development Corporation in 1993, which introduced the first web-survey software, and Vovici in 2006, which pioneered the enterprise-feedback management category. A veteran of the research industry since the late 1980s, he began his career doing software development for an Inc. 500 research firm before becoming an analyst.