RealityMine has announced it will be launching a 'Centre of Excellence in Data Science' to enhance its position in iOS app / app measurement and the appointment of several new hires.
The mission of the 'Centre of Excellence in Data Science' will be to enable RealityMine to continually improve and evolve the RealLife data modules, to support data-driven decision by advertisers, retailers, publishers and agencies across media, advertising and e-commerce industries, and to help clients extract valuable insights. It will be led by Adam Lees, RealityMine’s Data Scientist Lead. Adam has been with RealityMine for six years, and has a BSc in Mathematics from Durham University.
In addition, RealityMine’s recent appointments include:
• Joel Ansbro, who has joined the Data Engineering team, working on maintaining and improving the pipeline that delivers the reports to customers. He is currently studying for a masters in Computer Science.
• Louis Ruston, who has joined the RealityMine Apps team, focused specifically on iOS apps. Louis received a degree in Electronic Engineering.
• Mason Chee, who has joined the Data Products team, working on processing and analysing data streams in order to gain valuable insights for RealityMine’s clients. He has a degree in Mechanical Engineering.
“With an ever greater shift to digital in all aspects of our lives, researchers and brands are looking to unlock digital consumer insights through quality behavioural data technology,” said Chris Havemann, CEO of RealityMine. “The launch of our ‘Centre of Excellence in Data Science' and recent new hires allow us to provide additional bandwidth to support new clients, keep pace with our growth, whilst also continuing to deliver new product innovations.”