Continuing its deep dive into the political landscape, Full Circle Research announced that it has brought on industry veteran Khary (KJ) Jones to lead the company’s new political division as VP Political Sector. Khary’s extensive relationships built over his 15 years in digital politics will help the company extend its reach; his proven consultative approach is sought-after by clients who need a reliable partner to engage constituents.

“The decision to bring KJ aboard in a leadership role ensures we are primed for what will be an explosive 2022 election cycle,” said Adam Weinstein, Co-CEO. “His expertise in the political market raises our polling capabilities to a whole new level—we’ll marry his proven strategies and experience with industry-leading programmatic solutions with Full Circle’s highest-quality online sample to deliver exceedingly efficient, accurate voter predictions.”

A political consultant at Nano Interactive and Semcasting, Khary was also most recently Senior Director of Sales (Political) at Amobee, successfully positioning the company’s DSP/DMP as the industry go-to and earning $8.5 million in sales in one political cycle, alone. Prior, he served as Director of Sales (Political) at xAd, where he cemented the company as the market’s most demanded mobile location partner (offering managed, programmatic and self-serve geofencing). During his tenure as Senior Account Executive (Political) at RocketFuel DC—an early adopter of DSP and AI technology—Khary closed more than $7 million in programmatic sales. He also served as Digital Media Sales Director for Nielson Business Media, where he established long-running political partnerships. Khary adds a second office in the Greater Washington DC area (the first being company headquarters). Other Full Circle locations include Los Angeles, San Francisco, Seattle, Chicago, Houston, New York, Connecticut and Florida.

“Full Circle’s commitment to developing solutions that truly help their clients is palpable,” said Khary. “Accepting the opportunity to join a veteran-led company with a strong market position was a no-brainer. It’s so appealing to be a part of an organization that values its employees as much as its clients, and I couldn’t be more excited to help the team move the needle on this line of business.”