Washington, D.C., April 11, 2019 – The Insights Association has awarded Special Project Grants to two of its dozen chapters for the first quarter of 2019.  

“Both of the winning proposals focused on engaging the next generation of insights leaders, a goal that is central to the mission of our association,” commented David W. Almy, CEO of the Insights Association. “We are pleased to support these programs and excited to watch them take root and grow.”

Designed to encourage the imagination, ingenuity and entrepreneurial spirit of our Chapters, Special Project Grants spark inspirational, forward-thinking initiatives of merit at the local and regional level. The awards remove financial obstacles to enable progress from ideation to realization.

The Southern California Chapter earned funding for its soon-to-be-launched “Young Professionals Leadership Program”, which will reach out to those currently in the early stages of their Insights careers, as well as collegiate students. The program details multiple steps including mentorship and the establishment of relationships with five colleges and universities in the region. The funding will help offset costs related to the development, implementation and execution of the program.

The Southwest Chapter earned continued support of its “Future Researchers” program, which began during the first quarter of last year. The initiative, which engaged new Master of Science in Marketing Research (MSMR) students from the University of Texas Arlington College of Business, proved a resounding success. In 2018, five students from UTA met with insights executives and learned about the latest work being done in the field at the Chapter’s Las Vegas Conference and at its August Educational Forum. This year students again will have the opportunity to attend these events at no cost and will be encouraged to get involved in other Chapter activities.