Melanie began serving as CEO of the Insights Association on January 1, 2020.
Previously Melanie served as Executive Vice President, Research Science & Data Strategy at Dynata.
A respected, passionate voice on market research trends, standards and quality, Melanie has participated in many industry organizations, events and initiatives. She serves on the executive board of the University of Georgia’s MRII Education program and is an active member of Women in Research (WIRe). Previously Melanie served as President of IA’s Southwest Chapter and as a U.S. representative to ESOMAR.
Melanie has spent more than two decades designing, executing, and interpreting research for agencies and corporations, having started her career at a full-service research firm where she gained a strong research background. For the past decade, Melanie has developed expertise in all forms of digital research including online, mobile and social.
Beginning in 2011, Melanie served as EVP, Global Client Services at Research Now and worked in roles of increasing responsibility in the years following the company’s merger with SSI and subsequent renaming as Dynata. Dynata is the world’s largest first-party data and insights platform with a reach that encompasses 60+ million consumers and business professionals globally and serves nearly 6,000 clients.
Dr. Saundra Dalton-Smith
Dr. Saundra Dalton-Smith is a Board-Certified internal medicine physician, speaker, and author. She is an international wellness expert featured in numerous media outlets including Prevention, MSNBC, Women’s Day, FOX, Fast Company, Psychology Today, INC, and as a guest on Dr. Oz show. She is the author of numerous books including her new book Sacred Rest: Recover Your Life, Renew Your Energy, Restore Your Sanity, including ground-breaking insight on the seven types of rest needed to optimize your productivity, increase your overall happiness, overcome burnout, and live your best life. Over 100,000 people have discovered their personal rest deficits using her free assessment at RestQuiz.com.
Sam is a User Experience Researcher who has spent her career working in the early stage/startup space, dedicated to helping brands conceptualize and deliver great digital experiences. Sam has spent the last 4 years in the beauty and direct-to-consumer space, building the UX research program at Glossier and is now Director of UX Research at Prose, a custom haircare D2C company.
Kristin Luck - ESOMAR
Kristin Luck is ESOMAR President as well as serving as an advisor and growth strategist to a number of cutting-edge marketing and analytics technology and services firms through her consultancy, ScaleHouse. She is the founder of two marketing analytics companies that she led to successful exits. Kristin co-founded OTX, an online research business that was named the fastest growing research firm in the world in 2002 and 2003 and was subsequently acquired by Pilot Group and again by Ipsos in 2007. She then founded Forefront Consulting Group, a research technology firm that was acquired by Decipher. Decipher was acquired by FocusVision in 2014 after seven consecutive years of double- and triple-digit growth.
Kristin is a licensed investment banker with Oberon Securities and a founder focused on helping fellow founders and executive teams scale and monetize their businesses. Her deal expertise on both sides of transactions comes from participating in both acquisitions and exits from $30 million to $225 million. She is also passionate about supporting founders in international markets execute their entry into the U.S.
In addition to her non-profit association work with ESOMAR, Kristin is the founder of Women In Research and sits on the boards of The ESOMAR Foundation, The Nature Conservancy and International Women’s Forum.