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Stay at the forefront of the consumer insights and analytics industry with our Thought Leadership content. Here you’ll find timely updates on the Insights Association’s advocacy efforts, including the latest legislative and regulatory developments that impact how we work. In addition, this section offers expert perspectives on innovative research techniques and methodologies, as well as valuable analysis of evolving consumer trends. Together, these insights provide a trusted resource for professionals looking to navigate change, elevate their practice, and shape the future of our industry.

U.S. Business Groups Worried By Census Impact of FY26 House CJS Appropriations Policy Rider

U.S. Business Groups Worried By Census Impact of FY26 House CJS Appropriations Policy Rider

A dozen U.S. business groups warned Congressional leaders of the dangers from a provision in federal funding legislation that would “would crater response rates to all Census Bureau surveys and result in the decennial census and the American Community Survey (ACS) counting barely a third of the country,” while having “negative ripple effects across the U.S. economy” and particularly hurting rural areas and small population groups.
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Fighting for You: August 2025 Legislative and Regulatory Update

Fighting for You: August 2025 Legislative and Regulatory Update

As summer wound down, the legal, legislative and regulatory issues facing the insights industry continued to wind up, with a ton of new privacy laws, regulations and court cases across the U.S., new laws and legal challenges for artificial intelligence in the insights context, President Trump calling out the decennial census, and more rules and compliance guidance for accessibility online. Let's dive in...
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